Microsoft Adds Attenda to Incubation Center

London, United Kingdom - (Website Hosting Directory) - February 7, 2008 - The Microsoft SaaS Incubation Center Program, has added managed services company, Attenda Limited, to bring Independent Software Vendors (ISVs) and hosters together, as ISVs move toward a Software-as-a-Service (SaaS) delivery model.

Recent research suggests a growing trend for buying software as a service rather than as pre-paid, packaged applications, representing a significant business opportunity for the ISV community. This is expected to spur traditional ISVs to expand their existing business model to include SaaS.

Attenda has been chosen by Microsoft because of its proven track record in Microsoft technologies and capabilities in managed service delivery of mission critical business applications. The Microsoft SaaS Incubation Center Program is an initiative run by expert Microsoft partners, which guides ISVs through a structured series of business and architectural consulting sessions to ensure their business model and applications are ready for the challenges of service-based delivery. Attenda has been selected as one of the managed hosting companies in Europe to participate in the programme and will open an Incubation Center in the UK.

Martin Walker, UK Hosting Lead, Microsoft Communications Sector Microsoft noted, ”The SaaS Incubation Center Program is hugely important because it equips ISVs with the necessary tools and resources to deliver their own SaaS-based offerings. Attenda is a trusted and long term Microsoft partner. Combining the capabilities of Microsoft’s Windows Based Hosting for Applications with Attenda’s proven experience will bring significant benefits to our ISV partners looking to employ SaaS delivery.”

As an SaaS Incubation Center Program partner, Attenda will use the Microsoft Solution for Windows-based Hosting for Applications platform - a robust, scalable infrastructure that equips ISVs with the tools and guidance to design service-enabled software applications and facilitate user provisioning, performance monitoring, usage tracking and reporting. This enables ISVs to provide a strong service level agreement (SLA) to end users - a critical component of online service-based delivery.

Simon Hansford, VP Products and Marketing at Attenda noted, ”Attenda has a growing client base of ISVs who can leverage Attenda’s accreditations, reputation and facilities to assist in reducing their time to market, shortening their sales cycle and ensuring that their applications are always on. The Microsoft SaaS Incubation Centre Program enables us to address the commercial, financial and technical challenges that ISVs face in developing their applications as a service, helping them to develop an end-to-end solution that is secure, reliable and scalable, with minimal upfront risk and investment.”

Attenda’s managed service is delivered using best practice accredited operations to an agreed industry leading SLA (Service Level Agreement) at a fixed cost, allowing ISVs to focus on their core business, differentiating, marketing, and developing their application.

Colin Smith, CEO BIW Technologies commented, ”Our Customers are running multi million pound construction projects, so performance and availability are key. The Attenda managed service is an essential part of our business and has supported our requirement for a rapid response to growth.”

Phil Hollingdale, CEO Staffcare added, ”We are a fast growing business and selected Attenda as our strategic partner for delivering our software as a service, and they have provided us with great business support enabling us to increase speed to market and adapt rapidly to the changing needs of our business as we continue to grow.”

Attenda, the Always On Managed Services company, manages those vital applications that every business relies upon today to function effectively allowing our clients to selectively outsource their IT operations and re-focus on using IT to add strategic value to their business. With over 7 years’ investment into Attenda M.O., Attenda’s operations platform, we provide the people, process and technology to deliver exceptionally high service levels, but at a cost that is amortised across Attenda’s entire client base - currently 134 of the UK’s leading companies. The company enjoys substantial financial backing, the industry’s leading accreditations and an unrivalled portfolio of clients including bmi, Christian Aid, easyCar, Microsoft, NHS, Princes, St. James’s Place and Travelodge.

Attenda is both ISO9001 and ISO27001 accredited, an HP SP Signature Partner, a Microsoft Gold Certified Partner, a SAP Adaptive IT Hosting Provider, a SunTone accredited managed service provider and an Accredited Catalist Supplier. Attenda is one of only seven companies to have been ranked in the UK’s Sunday Times ARM Tech Track 100 for three consecutive years and was voted 2007 Best Managed Services Provider by Data Centre Europe Awards 2007.

To learn more, please visit: www.attenda.net.

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